FREE is Holding Back the Fitness and Supplement Industry
by Matt Weik
Look, I like free as much as the next guy, but enough is enough. The fitness and supplement industry is plagued by brands and “experts” giving everything away for free. Don’t get me wrong, it’s nice to get a little help every now and then as well as try some free supplements, but consumers are now EXPECTING this to be the norm. And when it isn’t, they want to bitch and complain and wish the worst case of diarrhea upon your brand and business.
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