by Matt Weik

Let’s be honest, consumers are smarter today than they ever were, and their knowledge is constantly expanding. Marketing ploys that once worked to sell a product are no longer pulling weight management products off the shelves. People used to believe the claims of “Lose 10 pound in 5 days!” Now, they simply laugh at such an ad.
Read More »Are Supplement Sales for Weight Management Products Slowing Down?

by Christian Duque

Just days ago when inaugural Ms. Women’s Physique Olympia, Dana Linn Bailey was said to be in the hospital for Rhabdo, a somewhat rare condition dealing with over-physical exertion, the fitness world united!!
Read More »Dana Linn Bailey – Fitness World Unites Behind You!

by Matt Weik

Recently, the Federal Trade Commission (FTC) has cracked down on a supplement company for purchasing fake reviews for their products on Amazon and slapped them with a $50,000 fine. This supplement company paid a third-party website to create fake reviews of their product on the Amazon platform so that the company could maintain a five-star rating with their product. This notion that fake supplement reviews are common these days is actually quite common but not really discussed.
Read More »Fake Supplement Reviews Still a Problem for the Industry

by Christian Duque

Going back to an era of bodybuilding, where magazines ruled and no one had ever heard of social media, much less the internet, a young man from Philadelphia wowed the sport with a stellar physique than could potentially go all the way. Al played all the major sports from track to football, was very familiar with weight-training, and had a very strong work ethic, from his earliest beginnings.
Read More »Alq Gurley – Could A Comeback Ever Happen?

by Matt Weik

I remember growing up in the ‘80s and ‘90s where frozen dinners were the craze. You’d get out a snack tray table and plop yourself down in front of the television, warm up your frozen tv dinner and settle in for the night. Then all of the nutrition Nazi’s came along and threw stones at people who consumed frozen meals. Ok, that might be slightly exaggerated but the media started to push the notion that frozen meals are not healthy due to the high amounts of sodium, excessive preservatives, and lackluster nutritional profiles.
Read More »Frozen Meals: Don’t Call it a Comeback

by Christian Duque

You know… I really hate dragging out a story; it’s just not my style; however, when you have a developing story, I’d be remiss if I didn’t cover it. In a nutshell, Robby Robinson started a GoFundMe. He’s got a serious illness and he needs help paying for his medical bills. Robby’s situation is, unfortunately, quite common, given our nation’s majorly flawed healthcare system, but I digress.
Read More »It’s On – Jerry Ward and Robby Robinson

by Matt Weik

In the sport of bodybuilding, we have seen what seems like politics being played towards some athletes who have made some poor life choices. And it almost seems like some of those bodybuilders who have been in the news and have had rumors spread about some of their lifestyle behaviors have been robbed of some placings at shows. Now, I’m not here to make this article about judging and such, but rather I want to talk about how the industry looks at people who don’t exactly make good choices with their lives and if it will hurt them in the long run in this industry. The topic and focus of this article will be on Nathan De Asha.
Read More »Can Nathan De Asha Rebound from His Poor Choices?

by Christian Duque

It’s on. It was on when former MPD Olympia champion Jeremy Buendia went after IFBB Pro Bodybuilder Antoine Vaillant for guest posing in boardshorts. The routine was a joke, but it resulted in an all out attack from Buendia against Vaillant. The private feud quickly spilled over onto the net, with Buendia and other Men’s Physique competitors siding up with their champ.
Read More »Kai Greene, Others, Add Their 2 Cents to the Feud

by Matt Weik

I remember back when I was a kid, I would sit in front of the television playing video games as if it were my job. I would dream of just playing video games all day long and never needing to work a day in my life. Well, that’s the reality of many gamers these days. Who would have thought that e-sports would take off the way that it has and that there is so much money to be made from playing video games like Fortnite?
Read More »Gamers in the Supplement Industry’s Crosshairs